Aprimo Adopts Bolstra to Achieve Total Account Visibility and Identify Growth Opportunities

INDIANAPOLIS, Oct. 16, 2018 /PRNewswire-PRWeb/ -- Aprimo, enterprise leader in marketing automation and asset management, has adopted Bolstra to have a universal, transparent display of account data, which provides their entire organization the insights they need to better leverage opportunities for growth. By adopting Bolstra, Aprimo has taken the guesswork out of customer success management by consolidating account data into a single dashboard.

"Bolstra provides us with a fulcrum of sorts to leverage data. The more consolidated knowledge we have of our customers, the better we are able to serve them, identify growth opportunities, and improve our own processes." (Adam Staples, Aprimo Director of Customer Success)

Aprimo Customer Success Directors are gaining back time in their day by not having to hunt down and aggregate customer usage and support data. They use this time to develop meaningful plans for helping their customers more fully adopt their solutions. They also use this data to identify patterns of usage and support across accounts that should be addressed operationally or through product enhancements. This could not be done easily without the insights Bolstra provides.

"The dashboards we now have in Bolstra serve as actionable leverages for our account management team. They provide universal usage data that our team is able to assess and use in helping customers grow in adoption." (John Stammen, Aprimo CEO)

The broad and comprehensive view Aprimo now has of their customers is just the first step in their being able to fully align all customer experiences across their organization. A single view of customer usage and health is the precursor to using Bolstra to align every aspect of customer engagements? from support to success and beyond.

Read the complete Case Study here

About Bolstra: Bolstra is a customer success management platform for growth-minded SaaS companies, providing visibility into customer engagement and operationalizing best practices to proactively retain, grow and expand customers.

SOURCE Bolstra