Le Lézard
Subject: PER

Lise Watier unveils its new brand ambassador!


MONTREAL, Oct. 11, 2018 /CNW/ - Canadian beauty leader, Groupe Marcelle is very proud to announce that Canadian actress Sarah-Jeanne Labrosse will be the new brand ambassador of Lise Watier Cosmetics.

Lise Watier (CNW Group/Lise Watier)

The actress quickly made a name for herself in television and film in Canada and internationally. She has worked alongside many top producers, including Ken Scott, Alain Desrochers, David Cronenberg, Érik Canuel and Bernd Neuburger.

Her impressive career hasn't made her forget where it all began, and she continues to be adored by her Quebec fans. As a matter of fact, she didn't hesitate to associate herself with Lise Watier with whom she shares core values, ''My association with Lise Watier brings me immense joy as we both wholeheartedly believe in the idea of a free woman who celebrates her own individuality.''

The bright and booming actress, Sarah-Jeanne is a source of inspiration for the new generation ? with more than 425,000 social followers. Confident and strong-willed, she perfectly embodies the essence of the Lise Watier brand who sees beauty in difference.

"We are very pleased to have Sarah-Jeanne as the new brand ambassador for Lise Watier," says François Lafortune, Marketing Vice President of Groupe Marcelle. "Inspiring the next generation of women, she will be a strong ambassador for the brand.''

''I am overjoyed that Sarah-Jeanne Labrosse is the new face of Lise Watier. Her profound understanding of beauty, her strength and gentle character, all won me over immediately. She embodies the true essence of the Lise Watier brand: simple, sophisticated and for every woman,'' states Lise Watier, Founder of Lise Watier Cosmetics.

Since its inception, Lise Watier has continuously evolved while still holding true to its core values of quality, innovation and diversity. A paragon of the beauty industry, it specializes in the production and distribution of prestige cosmetic, skin care and fragrance products, many of which have become essentials in the makeup bags of thousands of women across Canada and the world.

In February 2016, Lise Watier joined Groupe Marcelle Inc. to become the largest Canadian company in the beauty industry. Groupe Marcelle's vast expertise in research and development and its modern manufacturing facilities provide even greater resources and opportunities for the Lise Watier brand to launch creative and innovative products that surpass the highest expectations of today's women. Together with Groupe Marcelle's additional renowned brands, Lise Watier employs almost 350 people and distributes 450 products to over 1,500 points of sale across Canada, as well as online across North America.

For more information about Lise Watier, please visit www.lisewatier.com

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Lise Watier unveils its new brand ambassador, Sarah-Jeanne Labrosse. (CNW Group/Lise Watier)

SOURCE Lise Watier



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