Low overhead means low prices at James Braden Ford

KINGSTON, Ontario, June 21, 2018 /PRNewswire-iReach/ -- Getting a great deal on a car is a different endeavor than it was 30 years ago. With dealership staff being able to list prices online, the advertised price of a car, truck or SUV is often the lowest price at which the dealership can let the vehicle go without losing money. For better or worse, the days of being able to aggressively negotiate with a sales person seem to be well behind us.

Staff at James Braden Ford want to let new vehicle shoppers in Eastern Ontario know that, despite this, there are still ways to get the best value on a vehicle. As staff at Ford dealerships across Canada purchase vehicles for similar amounts, the bottom price at which staff at any dealership can offer the vehicle is dependent on what kind of profit can be made.

A dealership with significant land and a large staff, for instance, will cost more to maintain than one with a smaller footprint and less staff. The amount which staff at a dealership must pay to keep the dealership running is called overhead. Out of necessity, larger and more expansive dealerships need to pass these higher operating costs on to shoppers in the form of higher vehicle pricing.

To provide the most thorough information on the benefits of a low-overhead, high-inventory dealership, staff at James Braden Ford have published an article on the dealership's website detailing what this means for new vehicle shoppers. In this article, staff share how proud they are to provide such a uniquely-intimate experience for vehicle shoppers and service customers, as well as how proud they are to offer the lowest prices.

Despite having a low overhead, staff at James Braden Ford maintain the highest inventory of Ford vehicles like the F-150 and Explorer in Eastern Ontario. The unique combination of low operational costs and high inventory allows new vehicle shoppers to find a bigger selection of vehicles at lower prices than they are likely used to.

Those shoppers seeking additional information are encouraged to visit the dealership's website, www.jamesbradenford.ca, or contact the sales team directly by calling 613-800-4426. James Braden Ford is located at 505 Canatara Court in Kingston.

Media Contact: Jay Burgess, James Braden Ford, (613) 384-3673, [email protected]

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SOURCE James Braden Ford