SFE Energy Launches Online Rewards Program

SFE Energy Rewards Program launches in Ohio - to be rolled out across the US

COLUMBUS, OH, April 3, 2018 /CNW/ - SFE Energy Inc. (SFE) has launched its first online customer rewards program, "SFE Energy Rewards." Currently running in the state of Ohio, SFE Energy plans to roll out the program in six additional states. In partnering with Optimus Companies, a rewards programs and logistics company, SFE has built a custom shopping & dining rewards program for eligible SFE customers. To be eligible for the rewards program customers must provide a valid email address.

Many energy suppliers offer rewards programs to their customers in deregulated electricity markets, whether rewards dollars, airline points or gift cards. These rewards programs have had measurable success with increased gross-to-net sales, lowered churn rates, and increased long-term retention rates. With the SFE Energy Rewards Program, eligible customers receive $50 in (bankable) "Reward Dollars" each month, which they can use at hundreds of thousands of local and national retailers, restaurants, hotels, cinemas, etc.

According to Lindsey Trypuc, Director of Marketing at SFE Energy, "SFE's proven track record in delivering value to customers through fixed rate natural gas and electricity programs and green energy options is further enhanced by our commitment to ensure customer satisfaction and to reward customers for their loyalty. We selected Optimus Companies as our rewards partner based on their excellent track record of getting great results."

SFE Energy and its affiliates serve more than 500,000 residential and commercial customers across its various brands, which include Summitt Energy, Family Energy and SFE Solar Energy.

About SFE Energy Inc.
SFE Energy, Inc. operates under the Summitt Energy Group of Companies umbrella. SFE is a leading retail energy marketer that provides electricity and natural gas fixed price and variable priced protection programs to homes and businesses across North America. Currently, SFE Energy markets in Ohio, Massachusetts, Pennsylvania, Maryland, New Jersey and California. For more information please visit www.sfeenergy.com

About Optimus Companies
Optimus specializes in rewards, reward programs, and reward logistics. They provide their partners with one-time rewards, recurring rewards, and branded reward programs in categories like dining, shopping, travel, grocery, and customer choice. Optimus branded rewards programs are designed to help their partners improve performance in customer acquisition, sales conversions, customer satisfaction, ROI, revenue per customer, customer engagement, and customer retention.

SOURCE SFE Energy