India Biscuit Market Outlook 2023: Market to Grow at a CAGR of 11%
DUBLIN, March 21, 2018 /PRNewswire/ --
The "India Biscuit Market Outlook 2023" report has been added to ResearchAndMarkets.com's offering.
The cookies biscuit market of India is expected to grow with a CAGR of more than 11% over the forecast period 2018-23.
Changing taste preferences, high margins, expansion of modern supermarket chains and increasing affluence amongst consumers have encouraged the manufacturers to come up with different kinds of cookies. Due to low income people, large quantity in small packs and wide distribution network in the rural places, consumption of mass cookies has increased in recent times, thus increasing the total market of cookies.
Consumers taste has been changing continuously with time. Cookies have taken the place of other biscuits such as cream, glucose, milk, marie, crackers, etc. With premiumization of biscuits, cookies biscuits are widely purchased by the consumers. Also, with increasing purchasing power, consumers are readily paying for taste and quality products. For example, 'Parle' which previously focused on mass marketing of products especially plain biscuits is now targeting the niche market as well. The introduction of Parle's 'Milano' cookie is an example of growing demand for center-filled cookies in the country.
Further, recently, in the mid of 2017, 'Cremica' introduced its premium cookie Golden Bites in response to growing consumer demand for taste and indulgence. The market is rapidly evolving as per consumers changing taste preference towards different variants of biscuits; the market players are also coming up with product innovation and promotional strategies to collect the benefits.
In India, there are lots of festivals people celebrate. Giving away sweets & chocolates were used to be a tradition earlier, but due to fear of adulteration in sweets, consumers have shift to buy premium cookies in place of sweets. Gifting options pertaining to high-end premium cookies is a key trend prevalent in metro cities owing to its longer shelf life as compared to chocolates and sweets. With growing number of manufacturing facilities, retail outlets, hypermarkets and supermarkets, growth is likely to occur in the cookies biscuit market of the country in the upcoming years.
Key Topics Covered:
1. Executive Summary
2. India Biscuit Market Outlook
3. India Organized Biscuit Market Outlook
4. India Cookie Biscuit Market Outlook
5. India Cream Biscuit Market Outlook
6. India Glucose Biscuit Market Outlook
7. India Marie Biscuit Market Outlook
8. India Cracker Biscuit Market Outlook
9. India Milk Biscuit Market Outlook
10. India Other Biscuit Market Outlook
11. India Economic Snapshot
12. Raw Materials
13. Policy & Regulatory Landscape
14. PEST Analysis
15. Trade Dynamics
16. Channel Partner Analysis
17. India Biscuit Market Dynamics
18. Market Trends & Developments
19. Competitive Landscape
20. Strategic Recommendations
Companies Mentioned
- Anmol Industries Limited
- Britannia Industries Limited
- ITC Limited
- Mondelez India Foods Private Limited
- Mrs. Bectors Food Specialities Limited
- Parle Biscuits Private Limited
- Patanjali Ayurved Limited
- Ravi Foods Private Limited
- Surya Food And Agro Limited
- Unibic Foods India Private Limited
- United Biscuits Private Limited
For more information about this report visit https://www.researchandmarkets.com/research/tf6xst/india_biscuit?w=5
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