Le Lézard
Classified in: Science and technology
Subject: SVY

Cloud Services Deliver Far-Reaching Revenue and Business Advantages for the Channel


DRAPER, Utah, March 15, 2018 /PRNewswire/ -- A survey of U.S. channel organizations1 conducted by StorageCraft® quantifies the business benefits to channel organizations expanding into cloud services. The survey reveals increased per customer and quarterly revenue, expanded new customer acquisition, and improved customer retention as a direct result of adding cloud services to their portfolios.  

StorageCraft Technology Corporation provides best-in-class backup, disaster recovery, system migration, data protection, and cloud services solutions for servers, desktops and laptops. StorageCraft delivers software and services solutions that enable users to maintain business continuity during times of disaster, computer outages, or other unforeseen events by reducing downtime, improving security and stability for systems and data. For more information, visit  www.storagecraft.com . (PRNewsFoto/StorageCraft Technology Corporation)

Explaining their motivation in adding cloud services, 37 percent of the channel organizations surveyed cited a desire to expand their portfolio, and 32 percent saw themselves at a competitive disadvantage without sophisticated cloud services. While only 13 percent added cloud services to win new customers, and 10 percent to increase revenues per customer, they will likely be more than satisfied with the business results. 

When asked about customer revenue, wins and retention due to adding cloud services 

When asked about the impact of cloud services on quarterly revenue

"This survey highlights the richness of market demand and the undeniable business benefits that cloud services bring to channel organizations," said Shridar Subramanian, vice president marketing and product management at StorageCraft. "StorageCraft Cloud Services and purpose built DRaaS channel grew four-fold in the last year alone. Much of this growth can be attributed to the sophistication of our offering which, unlike AWS and other third-party services, delivers the ability to recover and restore both physical and VM environments within minutes. For the channel this means they can reap the business rewards from being able to meet and exceed their customers' RPO and RTO targets effortlessly."

About StorageCraft
The StorageCraft family of companies, founded in 2003, provides award-winning backup, disaster recovery, system migration and data protection solutions for servers, desktops, laptops and SaaS applications in addition to powerful data analytics. StorageCraft provides business continuity and data management market services through software products that reduce downtime, improve security and stability for systems and data, and lower the total cost of ownership. For more information, visit www.storagecraft.com.

StorageCraft and ShadowProtect are trademarks of StorageCraft Technology Corp. Other company and product names may be trademarks or registered trademarks of their respective owners. Ó 2018 StorageCraft Technology Corp. All rights reserved.

Contact Information:
Jock Breitwieser
StorageCraft Technology Corp.
+1 408.800.5625
[email protected]

1 Survey Methodology: The survey was conducted in February 2018 reaching 50 U.S.-based IT channel organizations.  

 

SOURCE StorageCraft Technology Corporation


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