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Trilogy by Shea Homes Awarded America's Most Trusted 2018 Active Adult Resort Builder by Lifestory Research


NEWPORT BEACH, Calif., Jan. 17, 2018 /PRNewswire/ -- Trilogy by Shea Homes ranks highest in trust among active adult home shoppers, according to the Lifestory Research 2018 America's Most Trusted® Active Adult Resort Builder Study released today. This is the sixth consecutive year Trilogy has received this distinction, which is based on the opinions of 12,119 responses of people over the age of 50 actively shopping for a new active adult resort home. 

Lifestory Research Logo (PRNewsFoto/Lifestory Research)

"People searching for an active adult resort community are turning the page from raising children and growing careers to an entirely new chapter in which they are seeking to fulfill their dreams of their next chapter," said Eric Snider, President of Lifestory Research. "At the center of this search is trust.  Active adult shoppers seek out those communities in which they can trust the quality of the home as well as the lifestyle amenities and program."

As the 2018 Lifestory Research America's Most Trusted Active Adult Resort Builder, Trilogy by Shea Homes produced the highest Net Trust Index Quotient Score. Active adult resort home builders with an above average trust score in order were: (1) Trilogy by Shea Homes, (2) Taylor Morrison, (3) The Villages of Lake Sumter, and (4) Toll Brothers.

To identify America's Most Trusted®, each year Lifestory Research conducts the most extensive survey in America, with feedback from more than 30,000 people. Each brand's score is based on a Trust Index formed from survey feedback of a random sample of consumers. People anonymously assess the trust they have in brands they encounter during their active search for specific products. Survey results are compared with peer organizations of like size and complexity and are highly reliable statistically. The study is a representative sample of consumers who are actively considering a product or service and have formed an opinion of the brand. The program of research occurs throughout the year, with results published annually. This year's study includes the trust of home builders, laundry appliance brands, faucets, paint brands, kitchen appliance brands, residential brokerage brands, HVAC brands, and active adult resort builder brands.

About Lifestory Research®

Lifestory Research is a trusted national independent market research firm passionate about customers, employees, brands and the science of influence. Our work is backed by research intelligence that drives confident business decisions.

For more information, please visit www.lifestoryresearch.com

 

SOURCE Lifestory Research


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