Le Lézard
Subject: NEW PRODUCTS/SERVICES

SWHI Set for Huge Potential Growth Due to Advertising


HOUSTON, TX--(Marketwired - January 10, 2018) - SW Innovative Holdings, Inc. d.b.a. Everybody's Phone Company, Inc. (OTC PINK: SWHI), a provider of landline prepaid telephone services, today announced company details.

This past December 2017 SWHI has started marketing our landline home telephone service using print advertising in specific areas where our target subscriber lives. Results from our beta-test market resulted in capturing data that identifies where our target subscriber lives according to zip codes. We are using the data from the beta-testing to be specific in our print advertising campaign. The results are very promising and we will increase our marketing efforts during the first quarter 2018.

Our goal this fiscal year (2018) is to grow revenues to $500,000.

Mr. Norman George President said "The 4,119,824 Troptions holdings are considered an investment; Troptions Corp. is accruing hard assets of real estate and other assets to hold as investments that will bring long term value to Troptions." This information can be found at the Troptions Corp. web site http://troptionsxchange.com//.

In the second quarter SW Innovative Holdings, Inc. entered into an agreement with Troptions Corporation to sell 15,000 1st month incentive packages to purchase landline telephone service to Troptions Corporation in exchange for $1,000,000 dollars' worth of Troptions @ $0.13 which is the market value as of May 30, 2017 based on the valuation at Coinmarketcap.com for a total of 7,692,307 Troptions. Troptions Corporation entered into three separate advertising agreements for SW Innovative Holdings, Inc. to run during 2017 in exchange for 3,572,483 Troptions which resulted in SW Innovative Holdings, Inc. having 4,119,824 Troptions remaining as of September 30, 2017.

About SW Innovative Holdings, Inc.
SW Innovative Holdings, Inc. d.b.a. Everybody's Phone Company, sells prepaid, unlimited local (dial tone) telephone service to the residential market, primarily in greater Houston. The Company is fully licensed by the Texas Public Utility Commission to resell telephone services throughout the State. Once SWHI achieves critical mass in Texas, the Company plans to expand its prepaid telecommunications product offerings nationwide. For more information, visit www.everybodysphonecompany.com.

The foregoing press announcement contains forward-looking statements that can be identified by such terminology such as "believes," "expects," "potential," "plans," "suggests," "may," "should," "could," "intends," or similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results to be materially different from any future results, performance or achievements expressed or implied by such statements. In particular, management's expectations could be affected by, among other things, uncertainties relating to our success in completing acquisitions, financing our operations, entering into strategic partnerships, engaging management and other matters disclosed by us in our public filings from time to time. Forward-looking statements speak only as to the date they are made. The Company does not undertake to update forward-looking statements to reflect circumstances or events that occur after the date the forward-looking statements are made.



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