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Classified in: Business
Subject: LIC

Hormel Foods Teams up with Menchie's Frozen Yogurt to Launch Limited Edition Frozen Yogurt Flavor Featuring SKIPPY® Peanut Butter


AUSTIN, Minn., Jan. 2, 2018 /PRNewswire/ -- The makers of SKIPPY® peanut butter announced today it has partnered with Menchie's Frozen Yogurt to create a limited edition flavor bursting with peanut buttery goodness.

Hormel Foods corporate logo

Menchie's Peanut Butter Brownie, which takes the big taste of real SKIPPY® peanut butter and swirls it into rich chocolatey brownie froyo, will be available at Menchie's stores nationwide now through the end of January. Continuing its commitment to provide flavors that are 'better for you,' Menchie's Peanut Butter Brownie flavor is made with real SKIPPY®  peanut butter and real cocoa powder, and contains no artificial flavors, no artificial colors, no high fructose corn syrup, and no partially hydrogenated oils.

"We are thrilled to kick off the New Year by teaming up with Menchie's to provide this exciting new limited-edition flavor," said Rachelle Burch, foodservice brand manager for SKIPPY® peanut butter. "Menchie's mission to make people smile fits perfectly with our goal to spread the fun of SKIPPY® peanut butter to peanut butter lovers across the globe."

"Menchie's produces the highest quality frozen yogurt by sourcing the best ingredients; therefore, when we came up with the peanut butter brownie concept, we knew the flavor had to contain SKIPPY® peanut butter," said Amit Kleinberger, CEO of Menchie's.  "We consistently offer new frozen yogurt flavors to our fans so that they can have a unique experience with every store visit, and we are confident that our new SKIPPY® peanut butter flavor will make our guests smile in January."

For more information about SKIPPY® peanut butter products, including recipes, nutritional information and where to buy, visit www.peanutbutter.com or follow the brand on social media at www.Facebook.com/Skippy and www.Twitter.com/Skippy.

For more information regarding Menchie's, including store locations or franchising opportunities, please visit www.menchies.com. Like Menchie's on Facebook at www.Facebook.com/MyMenchies or follow on Instagram at www.Instagram.com/MyMenchies and on Twitter at www.Twitter.com/MyMenchies.

About Hormel Foods ? Inspired People. Inspired Food.tm
Hormel Foods Corporation, based in Austin, Minn., is a global branded food company with over $9 billion in annual revenues across 75 countries worldwide. Its brands include SKIPPY®, SPAM®, Hormel® Natural Choice®, Applegate®, Justin's®, Wholly Guacamole®, Hormel® Black Label® and more than 30 other beloved brands. The company is a member of the S&P 500 Index and the S&P 500 Dividend Aristocrats, was named one of "The 100 Best Corporate Citizens" by Corporate Responsibility Magazine for the ninth year in a row, and has received numerous other awards and accolades for its corporate responsibility and community service efforts. In 2016, the company celebrated its 125th anniversary and announced its new vision for the future - Inspired People. Inspired Food.tm - focusing on its legacy of innovation. For more information, visit www.hormelfoods.com and https://csr.hormelfoods.com/.

About Menchies
Menchie's creates lasting memories by providing an unparalleled guest experience with a mission to make every guest smile. Menchie's is a world-leader of ensuring best-in-class products and is the ambassador of frozen yogurt quality worldwide.  With 550 stores, the franchise has locations open in the United States, Canada, China, Japan, United Arab Emirates, Saudi Arabia, India, and more.  Menchie's expects to celebrate 600 stores in 2018. Guaranteeing happiness in every cup, the brand offers guests premium rotating yogurt flavors and delicious toppings for unlimited combinations in every bite.  The proprietary collection is made from the milk of "smiley" California cows, which have not been treated with artificial growth hormones (rBST).  Menchie's frozen yogurt contains live and active cultures and has received the Live and Active Culture (LAC) seal indicating its endorsement by the National Yogurt Association. For more information, please visit www.menchies.com.  Like Menchie's on Facebook at www.Facebook.com/MyMenchies or follow on Twitter and Instagram at www.Twitter.com/MyMenchies and https://www.Instagram.com/MyMenchies/.

Contact:

Brian Olson


507-437-5345


[email protected]

                   

SOURCE Hormel Foods Corporation


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