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Classified in: Business
Subjects: PDT, WOM, JVN, FVT

Toronto Fashion Week announces new partnership with THE COLLECTIONStm and RE\SETtm


Canada's leading fashion event kicks off February 5, 2018

TORONTO, Dec. 21, 2017 /CNW/ - Toronto Fashion Week®, Canada's leading fashion, art, music and culture event, today announced an exciting new partnership with THE COLLECTIONStm, a Toronto-based designer management and production agency. The incorporation of the innovative RE\SETtm platform (launched by THE COLLECTIONStm in February 2016) will be integrated throughout next season's event. Toronto Fashion Week takes place this season from Mon., Feb. 5 to Wed., Feb. 7, 2018.

The partnership between Toronto Fashion Week and THE COLLECTIONStm aims to promote more of Canada's talented designers and reform past traditions which includes refreshing and restoring the designer presentation model through new and engaging experiences, as well as direct-to-consumer activations.

"We're thrilled to partner, and reunite, with THE COLLECTIONStm for the upcoming season of Toronto Fashion Week. This partnership allows us to continue promoting and supporting the incredible emerging talent we have in the Canadian market," says Carolyn Quinn, Executive Director, Toronto Fashion Week. "We can't wait to further spotlight Canada's fashion identity and continue to establish Toronto as a premiere destination on the international fashion scene."

"We believe collaboration is the key to building and sustaining a relevant fashion economy in Canada, that helps connect and lead designers to international success," states Dwayne Kennedy, co-founder and Fashion Director, THE COLLECTIONStm. "This partnership aims to unite our industry, putting the focus back on what is important, designers here at home."

Led by founding partners ? Yorkville Village, The Hazelton Hotel, Freed Developments and Hill & Gertner ? Toronto Fashion Week will take place in Toronto's recently renovated and premier luxury retail destination, Yorkville Village. The sophisticated neighbourhood continues to undergo massive changes in retail, luxury hospitality and real estate and provides the ultimate backdrop to spotlight fashion, art and culture.

"The founding partners have been working diligently to develop programming that will enhance the Toronto Fashion Week experience," says Gregory Menzies, Executive Vice President, and Project Lead- Yorkville Village, First Capital Realty Inc.. "We're honoured by the trust and support of the industry and look forward to making an impact with this high-profile collaboration ? this will be a season that won't be forgotten!"

For more information on this year's schedule and to stay-up-to-date with the latest news updates, please visit torontofashionweek.to.

ABOUT TORONTO FASHION WEEK® 
Toronto Fashion Week®, an event showcasing fashion, art, music and culture takes place in Yorkville, Toronto's revitalized and most prestigious luxury retail neighborhood. The bi-annual event hosts national and international designers, entertainers and the fashion community to create a touchpoint where fashion is embraced and celebrated. As the leading fashion event in Canada, Toronto Fashion Week creates a catalyst for media engagement, retail activity and global connectivity.

The founding partners are Yorkville Village, The Hazelton Hotel, Freed Developments and Hill & Gertner ? an ownership group comprised of several of the country's top companies in real estate, development and luxury hospitality.

Website:         torontofashionweek.to
Instagram:
      @tfw
Twitter:
           @tofashionwk
Facebook:
      @tofashionwk
Hashtag:
         #tofw

About THE COLLECTIONStm
THE COLLECTIONStm is a Toronto-based fashion production agency, managing award-winning designers and provides like-minded partners an opportunity to collaborate with rising talent. Recognized as an industry leader, THE COLLECTIONStm has established a strong track record for launching emerging talent and positioning designers for international success. As a continued effort to provide a platform for emerging talent and create a positive impact within the community, THE COLLECTIONStm created RE\SETtm in February 2017.

Website:         reset.fashion
Instagram:
      @resetfsn
Hashtag:
         #resetfsn

SOURCE Toronto Fashion Week


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