Le Lézard
Subject: PARTNERSHIPS

Pura Naturals Announces Philanthropic Partnership with the Georgia Aquarium


LAKE FOREST, CA--(Marketwired - December 18, 2017) - Pura Naturals Inc. (OTCQB: PNAT), makers of eco-friendly earth-conscious cleaning products, today announced a philanthropic partnership with Georgia Aquarium, a non-profit organization dedicated to ocean and marine life research and conservation. Pura Naturals has committed to donating 1.5% of its profits from the sales of its consumer products to the research and conservation efforts of Georgia Aquarium beginning January 1, 2018.

Pura Naturals was founded on the core values of developing products that will not harm the planet while fostering well-being for humans and for the environment. A synergistic partnership with Georgia Aquarium provides Pura Naturals with another opportunity to support the great cause of keeping our oceans clean. The positive impact of helping the environment will also be felt by Pura Naturals' consumers of Pura Clean Total Household, Pura Cleanse 3-in-1 Face and Body and Pura Marine products. Each of these products will be marked with Georgia Aquarium branding notifying consumers of their contribution.

"We are extremely gracious to have the opportunity to partner with a brand that understands the true importance of our research and conservation efforts," said Hiroshi Okuda, Senior Director of Sponsorships and Corporate Partnerships at Georgia Aquarium. "The availability of Pura Naturals products on the market is one step in the direction of keeping our ocean and marine life safe. If more companies transition to use Pura's environmentally friendly cleaning products, there will be long-term benefits and less toxins harming our planet. We are proud to place our brand next to that of Pura Naturals."

"When we can find opportunities to better our business and the environment, we jump at them," said Derek Duhame, President of Pura Naturals. "A philanthropic partnership with Georgia Aquarium gives us an avenue to contribute back to the work of saving our oceans. We are honored to align our brand with a leading facility for aquatic animal conservation and research. It is an exciting time for our brand as we grow awareness while simultaneously supporting a major goal of Pura Naturals."

Georgia Aquarium
Georgia Aquarium is a leading 501(c)(3) non-profit organization located in Atlanta, Ga. that is Humane Certified by American Humane and accredited by the Alliance of Marine Mammal Parks and Aquariums and the Association of Zoos and Aquariums. Georgia Aquarium is committed to working on behalf of all marine life through education, preservation, exceptional animal care, and research across the globe. Georgia Aquarium continues its mission each day to inspire, educate, and entertain its millions of guests about the aquatic biodiversity throughout the world through its hundreds of exhibits and tens of thousands of animals across its seven major galleries. For more information, visit georgiaaquarium.org.

About Pura Naturals
Pura Naturals has a household cleaning product that absorbs grease and grime while delivering unique soap infusion without harmful chemicals or the bacteria buildup common with typical sponge products. Pura Naturals' foam technology was developed in response to the gulf oil spill. The revolutionary foam absorbs grease while repelling water and inhibiting bacteria growth and odors. The earth conscious company prides itself on its plant-based products made from renewable resources with no petroleum by-products. Pura Naturals products are sold at CVS Pharmacy, Ingles Markets, Kroger, Meijer, Sprouts Farmers Market, Target, Walmart and Whole Foods Market nationwide. Further information can be found at www.puranaturalsproducts.com

Forward Looking Statements and Other Important Information
Some of the statements herein constitute forward-looking statements. These statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, levels of activity, performance, or achievements to be materially different from any future results, levels of activity, performance, or achievement expressed or implied by such forward-looking statements.

Factors that might cause such a difference include, but are not limited to, the following: general economic and business conditions, both national and in the regions in which the Company will operate; industry capacity; demographic changes; existing laws and government regulations and changes in, or the failure to comply with, such laws and regulations; competition; challenges to our intellectual property rights; technological developments that increase the cost of providing or reduce the demand for the Company's services; changes in business strategy or development plans; the ability to attract and retain qualified personnel; the availability and terms of obtaining capital to fund the Company's business; and other factors referenced herein.

In connection with, and because we desire to take advantage of, the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995, we caution readers regarding certain forward looking statements in the following discussion and elsewhere in this report and in any other statement made by, or on our behalf. Forward-looking statements are statements not based on historical information and which relate to future operations, strategies, financial results or other developments. Forward looking statements are necessarily based upon estimates and assumptions that are inherently subject to significant business, economic and competitive uncertainties and contingencies, many of which are beyond our control and many of which, with respect to future business decisions, are subject to change. These uncertainties and contingencies can affect actual results and could cause actual results to differ materially from those expressed in any forward looking statements made by, or on our behalf. We disclaim any obligation to update forward-looking statements.

In some cases, you can identify forward-looking statements by terminology such as "may," "will," "should," "could," "intend," "expects," "plan," "anticipates," "believes," "estimates," "predicts," "potential," or "continue" or the negative of such terms or other comparable terminology. Although we believe that the expectations reflected in the forward-looking statements are reasonable, we cannot guarantee future results, levels of activity, performance, or achievements. Moreover, neither we nor any other person assumes responsibility for the accuracy and completeness of such statements.



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