Le Lézard
Classified in: Business
Subjects: CXP, FVT

Popbar - Handcrafted Frozen Treats on a Stick Opens Its Second Location in Texas


HOUSTON, Dec. 5, 2017 /PRNewswire/ -- Popbar, the maker of customizable popGelato, popSorbetto, and yogurtPops, founded in New York City in 2010, has opened its second location in Texas. Texans are welcoming this newest location at Pearland Town Center. Popbar's fans and Houston foodies have been eagerly anticipating opening day. A Grand Opening celebration will be held Saturday, December 16th to mark the special occasion. Festivities will include complimentary pops to the first 100 customers and prizes like the chance to win free Popbar for a year! 

Dedicated to serving 'the best' in frozen treats, Popbar serves handcrafted gelato, sorbetto, and yogurt in a new way ? on a stick. All pops are made in-house daily with all natural ingredients. On the menu, you'll find 40+ rotating flavors ranging from classics to the more unique (Green Tea, Passion Fruit), and even seasonal ones too. You can enjoy your pop as-is, or customize to your liking. Premium dippings and toppings include dark, milk, and white chocolate, nuts, sprinkles, waffle cone, caramel corn, and more! 

At Popbar, a mouthwatering experience awaits everyone, even those looking for vegan, dairy-free, gluten-free, and soy-free options. All popSorbettos are vegan-dairy-gluten-soy-free, and all popGelatos and yogurtPops are gluten-soy free. Other indulgences include Hot Chocolate on a Stick, Frozen Hot Chocolate, and the newest addition to the menu, popWich, which allows customers to customize their very own gelato sandwich on a stick ? YUM!   

All of this decadence can be attributed to Italian roots and a love for supremely delicious treats.  Blending authenticity, innovation, and high quality ingredients, Popbar became a recipe for success, and the contemporary concept has been changing the way we enjoy our favorite Italian desserts since - on an international scale. 

Popbar currently has 25 stores in the USA and international countries like Canada, Panama, Singapore and Russia, but this is just the beginning. There are currently 7 stores under construction in new territories, and many to come. Popbar Pearland is the sixth to open this year and is located in Pearland Town Center, the prime lifestyle destination for the rapidly growing Pearland community. 

"We're thrilled to be opening our second Popbar in Houston! It's been a pleasure serving Baybrook Mall these past couple months and we can't wait to do the same in Pearland. Our all natural, handcrafted pops are beyond delicious - they're truly irresistible and the joy of customizing makes the experience even sweeter, literally," says franchisee, Vanitha Pothuri. "My favorite flavor is Gianduia! It's oh so yummy, especially dipped in milk chocolate with crushed waffle cone."

While Popbar is expanding rapidly, the brand maintains a 'mom and pop' feel at all locations with the help of its hand-selected franchisees. Each store prides itself on Popbar's original values - superior quality, in-house production, outstanding service, authenticity, and family-friendly fun. New stores quickly become classic neighborhood spots, and supplies like fruit and milk are purchased locally.

Popbar is a perfect treat for anyone - baby to adult, and for any occasion - dessert date to post-game celebratory treat to midnight snack. With so many flavors and combinations to try, just one visit won't do.  You'll definitely want to stop in for a "love at first bite" experience, but if you're a foodie, don't forget to snap a picture of your pop first ? that is, if you can wait. 

To keep up with everything Popbar, follow the brand on Instagram @popbar and Facebook @popbarUSA, or visit www.pop-bar.com

New territories are available for franchising. For more information, email [email protected].

Media Contact: 
Megan Lewkowicz
212-444-8141
[email protected]

SOURCE Popbar


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