Le Lézard
Subject: NEW PRODUCTS/SERVICES

Freshii Introduces COFFII: The Best $1 Cup in the World


TORONTO, Dec. 04, 2017 (GLOBE NEWSWIRE) -- Freshii (TSX:FRII) takes a stand against expensive coffee culture by introducing the best $1 cup in the world. The fast-growing health and wellness brand is making the beverage approachable again by offering guests great coffee for just a dollar. Hot and iced Coffii will be served across select Ontario locations; the perfect pairing alongside a Freshii breakfast bowl or egg pocket.

Aligning with Freshii's mission to make healthy food convenient and affordable for all, Freshii's Coffii combats the trend that great coffee needs to be expensive, and bridges the gap between chains and independents. "Like many things with our brand, we've positioned Coffii as an affordable luxury for our guests. An incredible cup of coffee at what is quite frankly, an unbelievable price - an accessory that anyone would be proud to carry in hand," says Melissa Gallagher, VP Marketing at Freshii. "We're confident that this is the best $1 cup in the world."

Coffii is the perfect complement to Freshii's already celebrated breakfast menu. This year, the National Post ranked Freshii's Spinach, Mushroom, and Cheese Egg Pocket the number one, on-the-go breakfast item - beating out offerings by both McDonald's and Tim Hortons. Now Freshii has an incredible coffee that matches their best breakfast.

Freshii pursues thoughtful design in everything they do and the look of the cup is no different. The $1 cup is one that guests want to show off and pays homage to Freshii's global mission: to energize every citizen around the world.

Coffee lovers, prepare to energize with Freshii Coffii! To learn more about the Freshii brand, the menu offerings, and restaurant locations, visit www.freshii.com.

A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/488380ad-a1bd-4e72-8968-630f1e12c73a.

About Freshii
Eat. Energize. That's the Freshii mantra. Freshii is a health-casual restaurant brand that serves fresh food designed to energize people on the go. With a diverse and completely customizable menu of breakfast, soups, salads, wraps, bowls, burritos, frozen yogurt, juices, and smoothies served in an eco-friendly environment, Freshii caters to every taste and dietary preference.

Since it was founded in 2005, Freshii has opened hundreds of restaurants in cities and countries around the world. Freshii can be found in all location types from cosmopolitan cities, college campuses, suburban neighborhoods, and malls to fitness clubs, airports and small towns.

Inquire about how to join the Freshii team: https://freshii.com/us/franchising.
Learn more about investing in Freshii: http://ir.freshii.com
Learn about the Freshii brand: https://vimeo.com/195658178.
Find your nearest Freshii: http://www.freshii.com.
Follow Freshii on Twitter and Instagram: @freshii.
Source: Freshii Inc.

For further information contact:

Melissa Gallagher

[email protected]

647.302.7241

 

Adelaide Johnson

[email protected]  

416.894.2912



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