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The Hartford and Junior Achievement USA Team up for JA MyBiz Builder to Teach Entrepreneurial Concepts to Teens


COLORADO SPRINGS, Colo., Nov. 30, 2017 /PRNewswire/ -- The Hartford and Junior Achievement USA (JA) today announced the launch of JA MyBiz Builder, a fun and engaging online experience that lets teens quickly build a business plan based on their ideas for a startup. Users start out with a quiz activity that results in the summary of a simple business plan. They are then guided through an interactive experience that results in the more detailed plan. Along the way, teens learn about the elements that go into a business canvas and have the support of tools like The Hartford's Business Owner's Playbook®. JA MyBiz Builder can be found at https://www.jamyway.org/bizbuilder/bizbuilder/.

"Since 2008, our country has been experiencing a net decline in new business creation," said Jack Kosakowski, President and CEO of Junior Achievement USA. "It's imperative that we help today's young people better understand the opportunities that come with business ownership. We greatly appreciate the support of our friends at The Hartford in this effort."

Since 2014, The Hartford has been a major supporter of Junior Achievement's entrepreneurial initiatives. That year, The Hartford committed $1.5 million for the redevelopment of the JA Company Program® as a blended-learning experience integrating hands-on experience with digital content.

"The JA MyBiz Builder is an engaging way for young people to learn business and financial skills that empower them to be successful," said Diane Cantello, vice president of Corporate Sustainability for The Hartford. "At The Hartford, we strive to make a positive difference in the lives of millions of individuals by building safe, strong and successful communities through our philanthropic investments and the generosity of our employees."

About The Hartford
The Hartford is a leader in property and casualty insurance, group benefits and mutual funds. With more than 200 years of expertise, The Hartford is widely recognized for its service excellence, sustainability practices, trust and integrity. More information on the company and its financial performance is available at https://www.thehartford.com. Follow us on Twitter at www.twitter.com/TheHartford_PR.

The Hartford Financial Services Group, Inc., (NYSE: HIG) operates through its subsidiaries under the brand name, The Hartford, and is headquartered in Hartford, Conn. For additional details, please read The Hartford's legal notice.

About Junior Achievement USA
Junior Achievement is the world's largest organization dedicated to giving young people the knowledge and skills they need to own their economic success, plan for their future, and make smart academic and economic choices. JA programs are delivered by corporate and community volunteers, and provide relevant, hands-on experiences that give students from kindergarten through high school knowledge and skills in financial literacy, work readiness, and entrepreneurship. Today, JA reaches 4.8 million students per year in 109 markets across the United States, with an additional 5.6 million students served by operations in more than 100 countries worldwide. Visit www.ja.org for more information.

 

SOURCE Junior Achievement USA


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