Robert Graham Womens Moves Boldly Forward For Spring 2018
NEW YORK, Nov. 16, 2017 /PRNewswire/ -- Robert Graham is introducing a new, and revitalized women's collection for Spring 2018, focusing on uniquely vibrant pieces right in step with a modern woman's lifestyle. The celebrated luxury brand presents boldness, attention to detail, individuality and impeccable craftsmanship, while faithfully maintaining the much-loved Robert Graham DNA.
"We've successfully blended a feminine viewpoint with the spirit, color and charismatic style that defines Robert Graham, all in perfectly fitted silhouettes created for her," says Andrew Berg, President of Robert Graham.
To meet the needs of the brand's female demographic, the Spring 2018 collection is vividly brought to life through signature Robert Graham prints, feminine shirts and blouses, long sweeping wrap dresses, chic jackets, and novelty leathers. Price points for the collection include shirts and blouses from $188-$298, dresses from $328-$598, jackets and vests from $498-$998.
"For the style and quality-conscious woman shopping for both him and herself," says Berg, "the time has never been better for Robert Graham to fill her wardrobe needs." Leigh Baird, the newly appointed head of women's design at Robert Graham, describes the women's Spring 2018 collection as "a playful and elegant exploration of the tropical colors and textures of Cuba and its landscapes, with boldly adventurous patterns and classic yet unexpected twists." Baird brings a 20-year track record designing for Polo by Ralph Lauren.
The Spring 2018 Robert Graham advertising campaign was shot by veteran fashion photographer David Lipman, with a storyline that elicits passion, luxury, romance, and a lust for life designed to elegantly uncover the art behind the fashion.
The women's collection will be available at Robert Graham company-owned boutiques, online at www.robertgraham.us and at select stores beginning February 2018.
About Robert Graham
Robert Graham, a wholly owned subsidiary of Differential Brand Group Inc. (NASDAQ: DFBG), is an American-based company born in 2001. Since its launch, Robert Graham has been providing sophisticated, eclectic style to the fashion market with an intention of inspiring a global movement. Robert Graham received the 2014 "Menswear Brand of the Year" award from the American Apparel & Footwear Association. Robert Graham now operates freestanding stores in 30 locations nationwide. The brand also sells at luxury department stores and boutiques, and it has showrooms located in New York City, Los Angeles, Dallas, Toronto, Montreal, and Vancouver. Robert Graham is the essence of 'American Eclectic.' For more information, please visit Robert Graham's website at www.robertgraham.us.
About Differential Brands Group
Differential Brands Group Inc. (NASDAQ: DFBG) is a platform that focuses on branded operating companies in the premium apparel, footwear and accessories sectors. Our focus is on organically growing our brands through a global, omni-channel distribution strategy while continuing to seek opportunities to acquire accretive, complementary, premium brands. Our current brands are Hudson®, a designer and marketer of women's and men's premium, branded denim and apparel, Robert Graham®, a sophisticated, eclectic apparel and accessories brand seeking to inspire a global movement, and SWIMS®, a global lifestyle brand best known for its range of fashion-forward, water-friendly footwear, apparel and accessories. For more information, please visit Differential's website at www.differentialbrandsgroup.com.
SOURCE Robert Graham
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