PALM BEACH, Fla., Nov. 8, 2017 /PRNewswire/ -- Red Sneakers for Oakley today announced the launch of a food allergy awareness campaign to keep families safe on Thanksgiving. During this time of year, families across America come together to celebrate the holiday of giving thanks. For most families, this celebration focuses on food: a traditional meal of turkey, stuffing, vegetables, and, pies. It should be a time of joy and merriment, not one of tragedy, as was the case for the Debbs Family.
One year ago, Robert and Merrill Debbs, and their twin children Oakley and Olivia, were on vacation visiting family in Maine over the Thanksgiving holiday. Their son, Oakley, 11 years old, ate a piece of cake that contained walnut extract and suffered a severe reaction that would lead to his passing a few days later. In the wake of their son's tragic outcome from anaphylaxis, Robert and Merrill founded Red Sneakers for Oakley, a nonprofit named after Oakley's favorite sneakers, to spread awareness about the dangers of food allergies.
This Thanksgiving, Red Sneakers for Oakley is urging families to take precautions to ensure that their family members and friends with food allergies remain safe with a list of 10 Tips:
17 million people in the U.S. suffer from food allergies, including all those at risk for life-threatening anaphylaxis. A person goes to the ER with a food allergy reaction every two minutes, and there are 90,000 reported cases of anaphylaxis every year.*
On the one-year anniversary of Oakley Debbs' passing from anaphylactic shock, Red Sneakers for Oakley urges people to understand the severity of food allergies and to wear red sneakers for food allergy awareness. "No parent should ever have to suffer the pain of losing a child," said Merrill Debbs. "With proper awareness and consideration, you might be able to prevent a fatal anaphylactic reaction from food allergies."
Using online and offline media, Red Sneakers for Oakley hopes to reach households across the U.S. through its social media campaign and collateral news media distribution. Following these simple tips is one way to be better prepared in the event you or someone you know has a food allergy on Thanksgiving, and every day of the year.
Red Sneakers for Oakley
Red Sneakers for Oakley is a Florida-based 501(c)(3) nonprofit organization dedicated to raising awareness about the dangers of food allergies through the creation of educational and community outreach programs and allergy advocacy.
For more information, please visit redsneakers.org or email [email protected].
SOCIAL MEDIA:
Facebook https://www.facebook.com/redsneakersforoakley
Instagram https://www.instagram.com/redsneakersforoakley
Twitter
https://twitter.com/oakley_red
Pinterest https://www.pinterest.com/oakley_red
Hashtags: #redsneakersforoakley #livlikeoaks #foodallergyawareness #nutallergyawareness
*Source: E.A.T. | End Allergies Together/Sean N. Parker Center for Allergy & Asthma Research
Related Files
RSFO TOP 10 TIPS FOR A SAFE THANKSGIVING.pdf
Related Images
image1.jpg
Red Sneakers for Oakley Logo
image2.jpg
Personalized Red Converse for Oakley
image3.jpg
RSFO Raising Awareness of Food Allergies
image4.png
RSFO Instagram Images
Related Video
http://www.youtube.com/watch?v=QYolMdatg0k
SOURCE Red Sneakers for Oakley
These press releases may also interest you
|