Soylent to Donate 50 Percent of All New Sales on World Food Day
LOS ANGELES, Oct. 16, 2017 /PRNewswire/ -- In June, we officially launched the #SoylentforGood program, our company-wide initiative that incorporates our collective efforts to combat food insecurity and enables us and our community to tackle hunger in new, innovative ways.
Today, October 16, 2017,* in honor of World Food Day, we will be donating 50 percent of revenue on all new orders exclusively on Soylent.com** to World Food Program USA to support the U.N. World Food Programme's Innovation Accelerator and One America Appeal. All donations will be split equally between WFP USA and One America Appeal.***
Our contributions to World Food Program USA began more than a year ago, and we are proud to foster efforts that have provided hundreds of thousands of meals around the globe. Soylent's mission is to leverage science and technology to provide complete, convenient and sustainable nutrition to the world. We recognize that accomplishing this goal requires partnering with other organizations pursuing new and innovative solutions to these issues. Therefore, we have directed our contributions to the World Food Program's Innovation Accelerator. Launched in 2016, the WFP Innovation Accelerator identifies, supports and scales high potential solutions to hunger worldwide. We look forward to highlighting some of these innovative solutions in subsequent posts.
The One America Appeal is a joint appeal that was originally launched by all five living former American Presidents to encourage their fellow citizens to support recovery efforts from Hurricane Harvey ? which inundated the Texas Gulf Coast with unprecedented flooding. This special appeal has been expanded to include areas most affected by Hurricanes Irma and Maria.
We continue to seek partnerships and opportunities to provide assistance to our community, especially after major natural disasters. For instance, in the wake of Hurricane Harvey, we worked with our retail partners to donate over six thousand meals to the Houston area to assist in the recovery.
Your World Food Day purchase is an important step in ending the cycle of food insecurity across the globe, and we are proud to share this mission with all our Soylent community. If you would like more information on #SoylentforGood, or have ideas that Soylent can help with to bring complete nutrition to your community, please reach out to [email protected]. Thank you for your continued support!
*Eligible times are from 12:01am to 11:59pm PST.
**Residents of IL, MS, MA, SC, AL may not participate.
***Up to $100,000 to each organization.
About Soylent
Soylent is a pioneer in food technology, producing healthy, functional foods that are good for the body and the planet. In 2013, Founder and CEO Rob Rhinehart developed the first iteration in his kitchen after recognizing the need for a simpler, more efficient food source. Soylent uses science and technology to solve the challenges plaguing the current food system and work toward its mission of providing access to quality nutrition to people across the globe. Available at Soylent.com, on Amazon and in select retail locations, Soylent's innovative products include Original Powder and 14oz Ready-to-Drink bottles available in Original, Cacao, Cafe Coffiest, Cafe Vanilla, and Cafe Chai. The Company is headquartered in Los Angeles, CA. For more information, visit www.soylent.com.
SOURCE Soylent
News published on and distributed by:
