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Subjects: CHI, FVT

The "Hindu on the Bindu" Helps Children Celebrate Diwali


NEW YORK, Oct. 4, 2017 /PRNewswire/ -- The Elf on the Shelf is a Christmas tradition ? the Mensch on a Bench is its Jewish equivalent. With no doll and storybook set available for children who celebrate Diwali, David Euler decided to do something about it by creating The Hindu on the Bindu.

"I am Jewish. My wife is Hindu. I decided to make a doll that is universal and gives Hindu kids like my children something for Diwali," says Euler. "That's how the Hindu on the Bindu was born."

Euler, a renowned acupuncturist who also co-directed and taught the acupuncture course for physicians at Harvard Medical School for 16 years, explains that his creation is bigger than just a way to celebrate Diwali. His wish is the product will inspire children to tap into their creativity and write stories that can then be shared with printers and publishers through the Hindu on the Bindu website.

View the video message here: https://youtu.be/ASGBvwFXnK0

"The Hindu on the Bindu lives within all of us. He is our inner child, our spirit of imagination, and our connection to creativity and hope," he says.

Hindu on the Bindu is a sponsor of Diwali at Times Square www.diwalitimessquare.com, the largest celebration of Diwali outside of India, celebrated at the biggest crossroads of the universe ­? Times Square, this Saturday, October 7, 2017. Diwali, the "Festival of Lights," is the one holiday that unifies the diversity of Indian regional cultures. Euler will be on hand with his children, nine-year-old Ela and seven-year-old Ettan.

Given today's digital world, imagination and the ability to interact decreases, says Euler. "It's called social media, but it's actually anti-social. Today's technology is highly addictive and changes brain chemistry and I want to counter that. It is my hope that Hindu on the Bindu will encourage children to talk and reconnect with family members, friends and neighbors."

Although the doll and book are especially poignant for Diwali, they are applicable all year long. With its feel-good smile, the doll makes a welcome addition to not only homes but offices, schools, and hospitals as well.

The doll and book are available for purchase at www.hinduonthebindu.com 

SOURCE Hindu on the Bindu



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