Le Lézard
Classified in: Environment
Subject: RCY

The SHMEER Wallet, Works Like a Push-Pop and Made of Sustainable Materials, Launches on Kickstarter


ATLANTA, Aug. 22, 2017 /PRNewswire-iReach/ -- The SHMEER Wallet launched their Kickstarter campaign today with a funding goal of $23,000. The SHMEER Wallet uses a sensible and sustainable approach to create a minimalist wallet by using silicone fabric, Portuguese cork fabric and plant-based bioplastics. This comes at no sacrifice of accessibility, as contents are "smeared" out the top like a push-pop by virtue of its elastic outer construction.

"Even with no interest in environmentalism, this design is a relief for anyone who finds modern minimalist wallets difficult to use," said SHMEER Co-Founder, Jason Belisha. "The SHMEER Wallet's hard bioplastic interior construction creates a protective space for your credit cards and business cards, even for back-pocketers, while making it delightfully easy to access everything you need."

The SHMEER Wallet also provides a unique offer of creating customized wallets made from old socks consumers would otherwise throw away. No garment is found more frequently in landfills than socks since they are neither recyclable nor accepted by thrift stores. Socks are full of nylon and spandex, which are petroleum products, and emit carbon into the atmosphere when they decompose. If a person were to send in their favorite socks, SHMEER Co would send back a wallet made from that same pair of socks. This is expected to be an excellent gift for individuals, couples and families alike. Customers are encouraged to attach a personal story involving the socks they send in. Intriguing submissions will be featured on the SHMEER Vlog, leading to interviews and more.

The SHMEER Wallet is currently available on Kickstarter for an early bird price of $39. For more information about The SHMEER Wallet, visit the campaign at bit.ly/ShmeerKS.

About SHMEER Co

The SHMEER Wallet is Jason Belisha and his team's first crowdfunding campaign. Rather than becoming another generic lifestyle brand, SHMEER Co plans to focus on "Mass Upcycling". They will source bulk quantities of factory excess or post-consumer materials for incorporation into limited production runs of their own gear, home goods, and furniture. For more information about The SHMEER Wallet, visit bit.ly/ShmeerKS and www.shmeer.co.

Media Contact: Callie Carver, SHMEER Co., 4126060024, [email protected]

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SOURCE SHMEER Co.


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