Le Lézard
Classified in: Transportation
Subject: SLS

Heatwave Continues for Subaru with Best-Ever July Sales


MISSISSAUGA, ON, Aug. 1, 2017 /CNW/ - Subaru Canada, Inc. (SCI) is pleased to announce its best ever July sales with results up 5.8 percent and 4,454 units retailed. With sales of 30,887 year to date Subaru is well positioned to surpass 2016's annual sales record of 50,190 units.

Year to date, sales across Canada are heating up. The Western region increased sales by 11.9 percent and Ontario by 10.3 percent. Quebec saw a bump of 8.5 percent and the Atlantic region boosted their sales by 6.6 percent.

For the month of the July the Impreza, the first vehicle built on Subaru's new Global Platform, saw an impressive sales increase of 48.6 percent over last year. The WRX and WRX/STI, the perennial performance favourites, saw sales increase by 22.0 percent, while the capable Outback topped last July's sales by 3.3 percent. The BRZ also cruised in with a notable increase of 23.2 percent.

"As our 2018 models roll out across Canada we are excited to introduce many new and refreshed models to our customers," said Yasushi Enami, chairman, president and CEO of Subaru Canada, Inc. "We are confident that in our commitment to putting the customer first and delivering the highest levels of customer service and quality products we will achieve our sixth consecutive sales record."

 

July


4,454

Month's Actual

4,210

Previous year (same mth)

244

Difference

5.8%

MTD sales vs. STLY



30,887

2017 YTD

28,125

2016 YTD

2762

Difference

9.8%

YTD sales vs. STLY



4,454

Q3 2017

4,210

Q3 2016

244

Difference

5.8%

Current quarter sales vs. STLY

 

About Subaru Canada, Inc.
Subaru Canada, Inc. is a wholly owned subsidiary of Subaru Corporation of Japan. Headquartered in Mississauga, Ontario, the company markets and distributes Subaru vehicles, parts and accessories through a network of 93 authorized dealers across Canada. For more information, please visit www.subaru.ca or www.pr.subaru.ca or follow @SubaruCanada on Twitter.

 

SOURCE Subaru Canada Inc.


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